Prodigal Sales — the AI SDR you approve
Import leads, let AI draft outreach and replies in your voice, and approve every message before it sends.
Sales drafts; you decide. No message is ever sent without a human approving that exact text — that rule is enforced in the system, not just policy.
Getting leads in
- From Lead Master — anything captured, especially leads explicitly sent to Sales.
- CSV paste — any exported list you have consent to contact.
- From an audit — turn an audited Instagram handle into a prospect with the findings as the opener.
Plays (sequences)
A play is a multi-step cadence. Each step drafts the next touch into your approval queue rather than sending it. Plays pause automatically the moment someone replies or opts out.
The prospecting agent
The agent watches for real buying signals — weak-grade audits, high-fit leads you haven't contacted — and drafts a personalized opener for each. Activate one and it becomes a proposed draft in your approval queue.
Win-back
When a contact who showed interest goes quiet, their engagement score cools and they're automatically enrolled in a gentle win-back play — again, as drafts you approve.
Inbound vs outbound
Leads that arrived through a campaign or capture form are treated as inbound and opened warmly. Cold lists and agent-sourced prospects are treated as outbound, with stricter compliance handling.